Writer + Creative Director
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Oregon Beer Mile

Oregon Beer Mile

I don’t like to run but I do enjoy drinking beer. So when the organizers of Oregon Beer Mile and their lead sponsor, Pabst Blue Ribbon, approached us to promote the Oregon Beer Mile (yes, there is such a thing) we started drinking beer. I mean, doing research. The result? An Oregon Beer Mile logo + posters promoting the event + a website to get everyone signed up for the race + t-shirts + other merch for those who love to knock back a few cold ones while running.

 

Posters:

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Website

We also created a website where beer lovers err, athletes can learn more about the event and invite friends to sign up and join. Following are a few screen grabs.

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Photos from the event showing logo and t-shirts: